For the Sponsorship Academy, we wanted to create something BIG. Something ground-breaking that would help drivers reach their goals in motorsport. To make that happen, we talked through lots of ideas, listened to driver feedback, and found some new ways to help you progress.

One of the most exciting parts of listening to our feedback panel was hearing how drivers want to see real, measurable change. With that in mind, we wanted to dig deeper into how you learn, how you identify progression, and how self-reflection can keep you accountable.

We know how important it is to identify where you are now, see the changes you’re making, and measure that progress. This is why we created the Sponsorship Blueprint.

Sounds like a job for some amazing tech

The Sponsorship Blueprint is a self-assessment and data analysis tool built exclusively for the Sponsorship Success Academy by the team at MySnapshot.

Students in our first Academy cohort will get exclusive access to the Sponsorship Blueprint as they progress through the course. Accessing their own private link to the survey, each student will be able to accurately identify where they are within the components that make up the pillars of sponsorship success.

From that first report, and then throughout the course, incremental progression is identified and measured through progressive analysis and survey results. If you want to transform, this will measure it for you in real terms and show your progress, as it happens.

Is this a little bit of tough love from you, Jess?

Not at all. Identifying the start line is something we all understand. For Academy students, the opportunity to self-assess in an honest and supportive environment about where you are right now and where you want to be in the future is absolutely what’s needed. It’s for drivers who don’t want to be on the sidelines or in the audience anymore.

What are the benefits?

You know I’m all about the benefits! The blueprint allows students to critically self-evaluate their progress and learning journey. In real terms, this means it’ll help you remain accountable and see your own progress. The Sponsorship Blueprint breaks down the transformation drivers tell us they want to see.

Here are some other ways it’s going to help our students:

Articulating and Identifying

Being able to see the skills you want to work on guides you to more easily articulate what you need; be it more help, guidance, further resources, a learning buddy, or some feedback. This is your unique journey and the better you can understand your areas for improvement, the more I’ll be able to help you.

Improves personal responsibility

Getting the most from the course will require work, taking some chances, and getting it wrong a few times before getting it right. Monitoring how you are doing is a fast-track to better productivity levels, deeper self-awareness, and increased confidence.

Builds honest communication skills

Sharing your results with other students in the Academy’s private online group is an empowering move. It not only helps with accountability but community too. The group is a powerful part of this course and the Sponsorship Blueprint will help you find the drivers whose strengths complement your areas for improvement and vice versa.

Sneak peek of growth

Below you’ll see Toby Trice’s Sponsorship Blueprint. It shows where he was when he first started karting, his progress after reading Get Paid to Race, and where he is now after the Six Weeks to Success course (the Academy’s predecessor) and two years of working with Racing Mentor.

Every student on the Sponsorship Success Academy will be able to see their progress in this way. Toby’s scores are over a number of years but we expect you to see a big difference in your own scores over the three months of the course.

So don’t worry if you feel you’re lacking the knowledge in several areas. The course is designed to take you from where you are now to a driver that commands attention but, most importantly, it’s going to give you the confidence to keep moving towards your goals.

We couldn’t be more excited about this exclusive feature – Academy drivers, you will love it! This is something you won’t find on any other course available right now.

Find out more about how this one-of-a-kind course could transform your driving career. But be quick, enrollment for the Sponsorship Success Academy closes on September 30th.