I'm going to hazard a guess and say you probably already know what YouTube is.
With a global user base of over 1.9bn people, more 18-to-49-year-old viewers ...
With the Australian GP being cancelled this weekend, no Rome ePrix, and even WEC races falling prey to COVID-19 fears, we have to accept that the whole global ...
You spend time writing an email and are feeling excited about the response you’re going to get. You sit refreshing your email inbox but nothing. No reply.
...
If you were going to the gym regularly and not getting any results, you wouldn't just keep going to the gym and doing the same thing. You'd switch it up, right...
Before I get into how you can get sponsorship when your championship doesn't have media or TV coverage, I want to set this out very clearly: It is absolutely p...
It is a common misconception that anybody under the age of 18 years old does not have to pay tax. This could not be further from the truth. In fact, tax has nothing to do with your age. Instead, it's all about how much you earn....
Early on in your discussions with a potential sponsor, you need to make it clear that you're willing to look at their key performance indicators to measure the...
When you're working a full-time job, it can be really difficult to find time to do all the stuff associated with sponsorship. The research, the graphic design,...
On 12 April 2019, I ran an exclusive workshop at Estoril Circuit in Portugal. I took local racing drivers through the Get Paid to Race book in an interactive h...
Product sponsorship is an often overlooked part of funding your race season. Motorsport is expensive and all the parts, fuel, lubricants and tyres cost money. ...
